SquashRx
Industry:
Sports & Fitness
Scope of Work:
Photography, Video, Strategy
Description
Sto&Oh created unique marketing assets for SquashRx, which provides squash courts on demand in New York and Connecticut, as well as an array of squash programs for players of all ages and levels.
We redesigned SquashRx’s website to create a better sales funnel and customer experience. As part of this process, new marketing assets were needed to illustrate the SquashRx experience.
Conveying the fun and excitement of squash can be a challenge. Whereas in other racquet sports like tennis the players can be captured from the opposite side of the court, in squash, the game is played against a wall. Sto&Oh used creative solutions to capture game play from all angles so that customers could gain an immersive sense of the sport and SquashRx programs.
The resulting media, both photography and video, has been leveraged across all of SquashRx’s channels. In addition to the new website, Sto&Oh has written newsletters and social media posts, all of which feature original photo and video assets.






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